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Interactive Brochure

This interactive brochure was created for Wimco showcasing a harmonious blend of creativity, functionality and mood, seamlessly brought to life by the dynamic capabilities of shortcodes and After Effects. Each shortcode serves as a building block, unlocking a world of possibilities for expressing ideas and presenting content in ways that are both visually stunning and highly engaging. The first step in the process was to understand the core message of WIMCO and the emotions I wanted the promo video to evoke. WIMCO, being a dynamic and forward-thinking brand, required a modern and engaging approach.


Date

May 2016

Role

Art Direction, Brochure, Interactive


[ View HD Video ]

Creating A Mood

SYNCHRONIZED MUSIC WITH ANIMATIONS AND SUBTLE SOUND EFFECTS, MAKING SURE KEY MOMENTS IN THE VIDEO ALIGNED WITH THE BEATS AND SHIFTS IN THE TRACK THROUGHOUT, ADDS AN EXTRA LAYER OF ENGAGEMENT FOR A UNIQUE VISUAL EXPERIENCE.



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